Legal
Cookie Policy
This page explains how Equity CPA uses cookies and related technologies to operate the site, understand usage, and support analytics and advertising.
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They help websites function properly, improve user experience, and provide analytics and advertising insights.
This Cookie Policy explains how EquityCPA ("we," "us," or "our") uses cookies and similar technologies when you visit our website.
2. Types of Cookies We Use
A. Strictly Necessary Cookies
These cookies are essential for the website to function properly and cannot be switched off in our systems. They are used for:
- - website security
- - page navigation
- - form submissions
- - basic site functionality
Without these cookies, the website may not function correctly.
B. Analytics Cookies (Google Analytics)
We use Google Analytics (GA4) to understand how visitors interact with our website. These cookies collect information such as:
- - pages visited
- - time spent on pages
- - device and browser type
- - approximate location (city/region)
The data collected is aggregated and used to improve website performance and user experience. Google may process this information in accordance with its own privacy policy.
C. Advertising Cookies (Meta / Facebook Pixel)
We use the Meta (Facebook) Pixel to:
- - measure the effectiveness of advertising campaigns
- - understand user interactions with our website
- - display relevant ads on Meta platforms
These cookies may track actions such as page views or form submissions and help us improve our marketing efforts.
D. Functional Third-Party Cookies
Some features on our website rely on third-party services, which may place cookies, including:
- - Calendly (appointment scheduling and availability management)
These cookies are set by third-party providers and are governed by their respective privacy and cookie policies.
3. How We Use Cookie Information
Information collected through cookies is used to:
- - operate and secure the website
- - analyze website traffic and usage trends
- - improve website functionality and content
- - measure and optimize advertising performance
We do not use cookies to directly collect sensitive financial or tax information.
4. Your Cookie Choices
You have several options to control or manage cookies:
- - Browser settings: You can configure your browser to block or delete cookies.
- - Google Analytics: You can opt out using Google's Analytics Opt-out Browser Add-on.
- - Meta advertising preferences: You can manage ad preferences through your Meta account settings.
Please note that disabling certain cookies may affect website functionality or performance.
5. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, law, or our practices. Updates will be posted on this page with a revised effective date.
6. Contact Us
If you have questions about our use of cookies or this Cookie Policy, please contact us:
Email: [email protected]
Business Name: EquityCPA